GTM Lead

AutoGPT

Anywhere in the WorldContractRemote

About the role

Headquarters: UK URL: http://agpt.co Remote · ~3 days/week · 12-week contract · £500–£650/day · Immediate start · Paid working trial for finalists About AutoGPT At AutoGPT, we're building toward a future where AI agents do real work for people — not just answer questions, but take action, complete tasks, and move work forward
Our mission is to democratize AI by making powerful digital assistants accessible and useful to everyone, regardless of technical background
We created one of the most-starred open-source projects on GitHub, and our hosted platform is now live and accepting paying customers
We already have a large global audience and tens of thousands of branded search visitors every month
What we don't yet have is a proven, repeatable go-to-market motion
That's what you'll find
The Product AutoPilot: an AI teammate that builds and runs working automations from a conversation
AutoGPT Builder: a graph-based canvas for creating agents without coding
AutoGPT Marketplace: discover and deploy ready-made agents
Agent Library: manage, schedule, and monitor agents
Try it in 60 seconds, no signup required: platform.agpt.co/tour/chat The Role Your mandate is to find, prove, and begin scaling a repeatable path from an ICP-fit prospect with an urgent job to an activated, retained AutoGPT customer
You'll investigate and fix the constraint wherever it exists: ICP selection, positioning, proof, pricing, website conversion, checkout, onboarding, activation, lifecycle communication, product experience, or acquisition
This isn't a role where you deliver recommendations to another marketing team
You'll personally research, write, build, launch, measure, and iterate , with direct access to the founders, product, engineering, and customer and funnel data
What You'll Own Establish reliable measurement from acquisition through purchase, activation, and retention
Interview customers, non-buyers, churned users, and high-fit waitlist members
Validate or disprove our ICP and use-case hypotheses
Define the initial ICP, anti-ICP, JTBD, buying trigger, and value proposition
Improve positioning, use-case pages, proof, checkout, and onboarding
Help define and improve activation and time to value
Launch segmented waitlist campaigns
Run controlled paid-search tests around high-intent, non-branded problems
Validate SEO opportunities before scaling content
Test product-led social, YouTube, outreach, or partnerships where evidence supports them
Work directly with product and engineering on funnel and activation improvements
Maintain a prioritized experiment backlog with hypotheses, costs, results, and decisions
Provide concise weekly reporting: one async memo and one 30-minute decision meeting
Protect and elevate the AutoGPT brand throughout
What Success Looks Like Within 10 business days: A reliable view of the funnel, including qualified traffic and meaningful product activation
Evidence explaining the biggest current drop-offs
Customer and high-fit non-buyer interviews completed
Initial improvements or experiments already live
Numeric targets agreed for the remainder of the contract
By the end of the engagement: ICP and use-case hypotheses validated or rejected
Qualified conversion and/or activation and retention improved
Acquisition sources that produce genuinely valuable customers understood
The beginnings of a repeatable acquisition + activation motion — or compelling evidence identifying and addressing a more fundamental constraint
A documented growth operating system and clear recommendation for what comes next
The primary outcome isn't more traffic
It's more ICP-fit customers who successfully use AutoGPT and remain customers
Who We're Looking For You've personally operated in an early-stage product-led B2B or prosumer SaaS environment — perhaps as a first or second growth hire, founding marketer, hands-on growth lead, product-growth operator, or former founder
You can demonstrate: Relevant 0-to-1 growth results, including the starting baseline
Exactly what you personally did — real pages, emails, ads, onboarding flows, dashboards, or research
Strong customer-research and product-marketing judgment
Analytical self-sufficiency across attribution, billing, and product data
Experience improving onboarding, activation, or retention
Ability to write and ship landing pages, emails, ads, and lifecycle communication
Hands-on paid-search and experimentation experience
Excellent written English and strong brand judgment
Ability to work autonomously and communicate concisely
Experience with AI, automation, developer tools, no-code products, or open-source communities is useful, but evidence that you've solved this kind of commercial problem matters more
This Is Not An adviser-only fractional CMO role
A strategy-deck engagement
A pure paid-acquisition role
An SEO content-production contract
A social-media management role
An agency account-management role
A position for someone who needs a full design, analytics, and marketing team before shipping
Agency applications aren't suitable
We want the individual who will personally do the work
Why AutoGPT?
You'll own the commercial growth problem at a pivotal moment: a famous brand, a live product, an existing audience, and a genuinely open playing field
You'll have direct access to the founders, fast decisions on experiments, and no approval bureaucracy for agreed reversible tests
We're a small, kind, globally distributed team that values empathy, autonomy, and shipping
What you prove during this engagement can become the company's long-term growth engine
Details Role: Contract GTM Lead (0-to-1) Term: Initial 12 weeks, approximately 3 days/week Location: Fully remote, async-first, with meaningful European working-hour overlap Rate: £500–£650/day, depending on evidence and experience Start: Immediate Selection: Finalists complete a paid working trial

Required skills

Sales and Marketing

english_language

marketing